Web Site Services

We have performed all of these services on our own sites already. We would not advocate anything that hasn't already worked for us. We are not a service company that just offers services with nothing of their own on the line. Check our Portfolio and see our results. We don't just tell you that your sites are doing well, you can track performance for whatever your goals are, more traffic, increased sales, or enhanced functionality.

• Search Engine Optimization

  Otherwise known as SEO, this is the practice of making websites easier for search engines to read and index. This increases a site's ranking for specific keywords. The higher you are ranked for a keyword, the more likely your listing will get clicked on by people who are searching for that keyword. This practice also includes performing keyword research to determine not only which keywords are searched most often for your industry, but which ones are most relevant to your business and have little competition. The less competition a keyword has, the easier it will be to get top placement on a search engine.

   

• Website Development

  This can be anything from creating a new site based on a concept or further developing an existing site to work like the owner imagined. After an initial production meeting in which concepts are finalized and the scope of the project is realized we decide what work will be handled in house and what work we will source to our partners. We rely on several partners that we have used on our own projects who have expertise in various areas that we do not specialize in.

   

• Website Redesign or Enhancement

  Sometimes even successful sites need a face lift. This can be as simple as changing the look and feel of the site for aesthetic reasons or to assure compatibility with new browser technology. Redesigns are also needed to implement additional features or functionality.

   

• Website Promotion and Marketing

  What good is a site without anyone going to it? Well that's why Promotion and Marketing is one of the most important parts of having a website. You can have the most informative site that would make a consumer buy your product immediately, but if you have little or no traffic you aren't going to get any sales. We know how to get traffic to a site from tons of sources. We don't just get traffic from Search Engines and Pay Per Click. We get traffic from other partner sites that have targeted leads that are looking to buy the things that you have to sell. We work with everything from online top list sites in your industry to print media to drive traffic to your site.

   

• Buying and Selling Advertising Space

  Sometimes site owners offer access to their sites for free. The advantage to this is a huge amount of traffic and high page views. This allows site owners to charge a premium for advertising space on their sites. MySpace.com is the most trafficked site on the web, they don't charge their members for anything. They can charge anything they want for advertising space because they have so much traffic. Its not just a matter of having traffic and putting google adwords somewhere on your site. It is about finding someone to buy your advertising space, it is connecting you with another business that knows what they are doing that is a good match for your traffic. If you have a good match, you can count on not having to find someone new to advertise on your site every month. You can also charge a premium for your site space because your advertiser will know that your traffic converts into sales. It is also about the correct place to put your advertisements and the right way to charge for them.

   

• Buying and Selling Internet Traffic

  What do you do with traffic when users leave your site? Let them go somewhere else? If so, you are not making effective use of your traffic. We can help you get every last dime out of every last visitor.

   

• Affiliate Marketing

  The easiest way to get sales on your site is to have experienced webmasters use their expertise and know how to get sales for you. In exchange you give them a cut of what they bring in. This is arguably the best marketing strategy for many industries. You only pay for the traffic that converts to sales. We can help set this up for you.

   

• Pay Per Click Advertising

  Also known as Sponsored Search advertising, this is where you pay for top placement on search engines for specific keywords. As much as people say this is so easy to set up your account on Overture and Google AdWords, you can blow so much money so fast by setting your account up wrong, bidding on the wrong keywords, or paying too much per keyword. Once you understand all of the tricks and techniques you can manage your account on your own, or we can manage it for you for a maintenance fee.